University of Michigan - Flint

University of Michigan-Flint

Bachelor of Business Administration

Assessment Summary for 2006-2007:

The School of Management Faculty assesses student learning in the BBA program through varieties of measures including standardized tests and course-embedded assessment of key skills and values for a successful business career. The knowledge areas that are assessed are accounting, finance, marketing, economics, management, quantitative business methods, business law, and international business. The skills and values that are assessed are ethics-based reasoning, oral and written communication, critical thinking, team work, and technology utilization. The results of student learning assessment are evaluated annually by the faculty and used to improve the curriculum and the BBA program.

Assessment Plan for Business Administration (Revised 2006)