University of Michigan-Flint

Sy Banerjee, PhD in Business (specialization: Marketing and Consumer Behavior), is an Assistant Professor of Marketing at UM-Flint. He teaches Marketing Management, Market Research, Consumer Behavior and Tech Marketing Applications at both undergraduate and MBA level courses. He has helped the UM Flint School of Management win the Community One Awards from MMBDC through his teaching and the OakGov challenge with AT&T through his research efforts. He has published in International Journal of Mobile Marketing, Journal of Research in Interactive Marketing, and in various other conferences in the US, India and Japan. He has been cited a "Mobile Marketing Expert" by Indiana based Tetherball, LLC, who are a mobile marketing company. He's also been consulted for his mobile marketing related research and industry experience by US based and other international firms. He serves on the Code and Nominating Committee, as the Business Club advisor, and supervises several student internships at UM Flint. He also serves as reviewer for AMA Summer Educators Conference, Association for Consumer Research, Decision Sciences, European Journal of Marketing, Journal of Research in Interactive Marketing, and Global Business Review.

Erin Cavusgil is an Assistant Professor at the University of Michigan-Flint. She holds a BS in Chemical Engineering from the University of Michigan, an MS in Biomedical Engineering from the University of Minnesota, and a PhD in Marketing from Michigan State University. She spent 3.5 years working in the pharmaceutical industry as a chemical engineer. Her main research interests include new product development, innovation, and marketing strategy. Her research has been published in the Journal of Product Innovation Management, the Journal of Business Ethics, and the Journal of Business Research, among others.

Dan Lake, Lecturer of Marketing, is a Ph.D. candidate at Michigan State University. He has a Masters degree from Northwestern University. He had 7 years of professional experience. He teaches various courses in marketing for both the BBA and MBA program. He had a conference presentation at American Academy of Advertising in 2010, participated in 2011 American Marketing Association Educators Conference, and provided consulting services to several small retailers. Dan Lake contributes to the academic life of our school beyond teaching as faculty advisor for many marketing student internships, and has been providing informal career advice to our students, including reviewing their resume. He is also the faculty advisor to the student organization of Marketing and Advertising Student Professionals. He has been involved with student recruitment on the campus of one of our community college partners. He served on marketing/communications specialist staff search committee, student concerns committee, and the advisory board of the university's teaching center. Finally, he represented the school in several local TV interviews.