This 3-part webinar series, presented by Flint Food Works and the Office of Economic Development, provides new and existing food businesses with the necessary tools and knowledge to be successful launching their big idea. Each standalone webinar examines a different part of the product development process.

The series is offered at no cost thanks to sponsorship by MEDC and 100K Ideas

Registration for each workshop is required to receive the Zoom link.


 

Workshop 1 - Business Start Up & Licensing

October 7, 2020  12 noon - 1:30 pm

Food Entrepreneur Workshop- Business Set-Up- From The Ground Up 
This workshop will cover how to structure your business, the how’s and why’s of all the proper paperwork to file with the State of Michigan. We will also cover establishing a commercial bank account and some of the resources available to help with your basic business accounting.  This session will also begin the draft of a business plan for your business. 

You can view this webinar at the [IN] Webinar page or on YouTube.


 

Workshop 2 - Marketing Your Brand and Products

October 21, 2020  12 noon - 1:30 pm

Food Entrepreneur Workshop- Branding Your Business
Creating the right image for your business is important now more than ever. With so many people vying for position in the marketplace it’s imperative that your business stands out from the rest. This workshop will cover logo design, brand placement and strategies to market your product. 

You can view this webinar at the [IN] Webinar page or on YouTube.


 

Workshop 3 - Labeling, Packaging, & Distribution

November 18, 12 noon - 1:30 pm

Food Entrepreneur Workshop - Moving Your Food Around The Mitten
You will learn how to properly position that brand image on a proper label for your product and learn innovative ways to package your product.  Lastly, it’s time to distribute. You will learn how to create sell sheets to market your product to large stores and local markets, hear from experts on innovative packaging ideas, and discuss ways to begin a reliable distribution.

Register at:  go.umflint.edu/buildingblocksthree