Data Analytics
Learn to clean, visualize, and analyze data to make strategic decisions and solve real-world problems — skills in high demand across business, government, and nonprofits.

Social:
Today’s world runs on big data. The Bachelor of Science in Data Analytics teaches you to solve real-world problems using data — skills the U.S. Bureau of Labor Statistics ranks among the fastest-growing occupations in the country.
- Five interdisciplinary tracks: Business Analytics, Data Science, Geospatial Analytics, Health Data Analytics, and Social Analytics
- State-of-the-art software and programming languages for managing and analyzing data
- Three of the top 20 careers on U.S. News & World Report’s 100 Best Jobs list: data scientist, market research analyst, and operations research analyst
Skills You’ll Build
Assess data quality, generate insights using tools and algorithms, and communicate findings effectively through reports and visualizations to audiences across an organization.
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Why earn this degree here?
Faculty Who Know You
Our faculty are scholars engaged in research who come to UM-Flint because they love teaching, taking the time to know you and work with you individually.
Paid Tutoring & Internships
The Student Success Center offers opportunities to be a paid tutor, and internships are available at Flint corporations, nonprofits, and government agencies.
Undergraduate Research
In a paid or volunteer role, develop your research skills alongside faculty through the Undergraduate Research Opportunity Program or its summer counterpart, the Summer Undergraduate Research Experience.
Free Tuition with the Go Blue Guarantee!
UM-Flint students are automatically considered, upon admission, for the Go Blue Guarantee, a historic program offering free tuition for high-achieving, in-state undergraduates from lower-income households. Learn more about the Go Blue Guarantee to see if you qualify and how affordable a Michigan degree can be.
Curriculum Overview
UM-Flint offers a comprehensive Bachelor of Science in Data Analytics for students majoring in the field. For students who aren’t majoring in Data Analytics but still want to build these skills, we offer two minors: an Economics and Data Analytics Minor combining principles from both disciplines, and a Data Analytics Minor focused on core data analysis techniques and methodologies.
Career Outlook
Your Bachelor of Science in Data Analytics degree from UM-Flint will open the door to a wide range of career options. Consider these job projections for just a few possibilities from the U.S. Bureau of Labor Statistics:
Data Scientists
35%
Job growth through 2032
13,500
Job openings annually through 2031
$103,500
Median annual salary
Market Research Analysts
19%
Job growth through 2031
99,800
Job openings annually through 2031
$63,920
Median annual salary
Operations Research Analysts
23%
Job growth through 2031
10,300
Job openings annually through 2031
$82,360
Median annual salary
Admission Requirements
Data analytics majors follow UM-Flint’s standard first-year or transfer admission requirements — there are no additional program-specific requirements to declare this major.
With so many educational opportunities and career paths available, we strongly encourage you to meet regularly with your academic advisor, who can help you choose classes, find internships, and explore career and graduate school options.