Office of Marketing & Communications
Office of Marketing & Communications leads the university’s branding, messaging, and creative services to strengthen its reputation and support enrollment.
Developing Strategy & Creating Content
The University of Michigan-Flint’s Office of Marketing & Communications serves as the university’s marketing and branding center, leading its primary messaging strategy to shape UM-Flint’s reputation. Additionally, the office spearheads various digital marketing initiatives that support the university’s enrollment goals.
MAC advances the university’s branding and enrollment goals by promoting understanding of and support for UM-Flint among internal and external constituencies and the wider community.
The office has functional responsibility for the following areas:
- Brand strategy and guidelines.
- Marketing and communications strategy.
- Creative development and delivery.
- Media and public relations.
- Internal and external communications.
- Image and brand management/tracking.
- Web communication.
- Graphic design.
- Digital design, photography and videography.
Any inquiries can be sent to mac-flint@umich.edu.
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