Bachelor of Business Administration

The School of Management offers a variety of undergraduate programs designed to meet the needs of traditional students, returning students, and students already established in their professional careers.

In addition to seven majors, the Bachelor of Business Administration program offers an honors program as well as the ability to complete core business courses and a number of business elective courses online. Minors in Entrepreneurship, Finance, General Business, Human Resource Management, and Marketing are available for non-business majors.

The School of Management provides services to students in schedule and curriculum advising, assistance in academic matter appeals, information on internships and job openings in various business fields, and information on tutoring.

Students are admitted to the BBA program as early as their freshman year. In addition, the School of Management has a number of articulation agreements with community colleges that facilitate the transfer of credits.

The School of Management’s BBA program offers:

  • Accreditation by AACSB-International, the premier accreditation association for business schools.
  • Day and evening courses with small class sizes.
  • Highly accomplished professors that actively engage in teaching and research.
  • An online track (BBA Online).
  • A business internship program.
  • Study abroad opportunities. 
  • Business student organizations.
  • A freshman admittance business program.
Interested students may apply through the University of Michigan Flint Office of Admissions.


Degree Requirements

The BBA program consists of 120 credit hours (minimum) of undergraduate coursework, including general education, pre-business core, business core, and major courses.

All undergraduate business students must declare and fulfill the requirements for a major in at least one of the following areas: Accounting, Finance, General Business, International Business, Organizational Behavior and Human Resources Management, Management (with specialization in Entrepreneurship or Operations Management), or Marketing. The majors in the BBA program are developed around market needs and faculty expertise and allow you to focus your studies and develop skills in an area of business consistent with your career objectives.

Please refer to the online catalog for detailed BBA degree requirements.




The accounting major prepares students for professional careers in public, managerial, and governmental accounting. Graduates of the program are also prepared for advanced study in accounting, management, law, or related fields.

The accounting curriculum emphasizes developing an understanding of the social, ethical, economic, legal, and regulatory environments that affect accounting. Development of problem solving, decision making, communication, and leadership skills, in addition to business and accounting knowledge, are emphasized. Accounting faculty members are available to consult with students wishing to pursue careers in any of the above-mentioned areas. Click here for information regarding the CPA Exam.

Please refer to the online catalog for the BBA with accounting major degree requirements.



The finance major prepares students for professional careers in the fields of corporate finance, banking and financial institutions, and investment.

The finance curriculum emphasizes developing an understanding of these three areas of finance through courses on forecasting, portfolio theory and security analysis, options and futures markets, accounting, money and banking, management of working capital, and management of financial institutions. Finance faculty members are available to consult with students wishing to pursue careers in any of the above-mentioned areas.

Please refer to the online catalog for the BBA with finance major degree requirements.


General Business

The general business major provides students with a broad business background and great flexibility to choose their course of study. Business courses required for the General Business major may also be completed online. All faculty members of the School of Management are available to consult with students wishing to pursue professional careers in business.

Please refer to the online catalog for the BBA with general business major degree requirements.


International Business

The international business major is designed to prepare students for a marketing, finance, or management career in the international business environment.

The international business curriculum emphasizes understanding the differences between domestic and international business, understanding the global trade and investment environment, and recognizing the cultural, ethical and other issues that arise when firms engage in international business. Through this program, students will not only be academically prepared to succeed in this ever interconnected world, but will also have a global experience through a study abroad course or an internship at a multinational company. International business faculty members are available to consult with students wishing to pursue careers in any of the above-mentioned areas.

Please refer to the online catalog for the BBA with international business major degree requirements.


Organizational Behavior and Human Resources Management

The Organizational Behavior and Human Resources Management major prepares students for managerial positions and to contribute to the human resource functions within organizations. The curriculum focuses on developing communication, interpersonal, team-building, and leadership skills. It also emphasizes the study of employee work behavior and how to maximize the potential of an organization's human resources.

Please refer to the online catalog for the BBA with OBHRM major degree requirements.



The management major provides students with a broad management background and great flexibility to choose a specialized track: Entrepreneurship or Operations Management. All faculty members of the School of Management are available to consult with students wishing to pursue professional careers in business.

Please refer to the online catalog for the BBA with management major degree requirements.



The marketing major prepares students for professional careers in marketing such as advertising, sales, consumer research, and new product development in commercial and other organizations.

The marketing curriculum emphasizes the study of those aspects of the firm that are involved with the attributes of the product, its price, the place it will be distributed, and how it will be promoted, also known as the “Four P’s”. Marketing faculty members are available to consult with students wishing to pursue careers in any of the above-mentioned areas.

Please refer to the online catalog for the BBA with marketing major degree requirements.


BBA Online

BBA Online - General Business Major

UM-Flint is proud to offer a business degree that is designed to fit your life.  Online courses fit into any schedule and make it easy to earn your degree.  The BBA Online program at UM-Flint offers a unique combination of rigor, convenience and flexibility.  Faculty inspire interactive learning though a virtual classroom.  The convenience of the BBA Online program enables you to reach your educational goals while balancing your professional and personal life.
UM- Flint’s BBA Online program offers:

  • Highly qualified faculty with significant online teaching experience.
  • On-site faculty who are accessible and available.
  • State-of-the-art online teaching technology using the Blackboard learning platform.
  • Comprehensive technical and academic support to answer your questions.
  • Full accreditation from AACSB.

BBA Online Students are able to participate in the School of Management’s outstanding programs including study abroad, Business Internship Program, student organizations and scholarships.



The BBA Online program follows the traditional academic calendar.  Students are required to participate in discussions and activities in online classrooms on a regular basis throughout each semester.  Students seeking a BBA online are required to complete BBA program requirements and business electives to fulfill requirements for the General Business major (other majors are not available in the online program). These courses are fully available online.

Students must also complete the required general education credits which may or may not be available online.  These credits can be completed at UM-Flint or transferred from another university.  25 or more transfer credits are required to waive University 100, which is not currently offered online.    We encourage you to work with a School of Management advisor to find the best option for you and to ensure your credits will properly transfer. 

Honors Program

Honors Program

The School of Management honors program offers students of superior ability and demonstrated achievement an opportunity to broaden and enrich their management education. Supplementing and paralleling the regular curriculum, it encourages greater depth and breadth in regular courses and offers independent study and research. The program includes an opportunity for off-campus study and an honors thesis. Upon completion of the program, students are named a School of Management honor program scholar, which is denoted on their transcript and diploma.

Admission to the honors program is by invitation only. Selection is made on the basis of performance in the freshman/sophomore honors program. A student may also be admitted after establishing a record of superior performance in the regular program. All students in good standing in the program receive financial aid.

Please refer to the online catalog for more information, including degree requirements.


Business Minors

With the permission of the major department, any student enrolled in a College of Arts and Sciences program may complete one of the following minors:  (click each to view in the online catalog)

Learning Goals

Learning Goals

School of Management is committed to provide high-quality management education to prepare our students for intellectual growth, productive careers, and professional development using a variety of learning and teaching approaches that focus on skills, abilities, technology and knowledge vital to organizations.

To achieve this mission, the faculty of the School identified the following learning goals and objectives. The school regularly assesses the extent of its achievement using variety of methods including course-embedded written case analyses, team debates, group problem-solving exercises and projects, presentations, and standardized tests. The assessment results are reviewed by the faculty and appropriate action is taken to achieve these goals as well as continuous improvement.

Students intending to concentrate in general business should complete the following course work:

Goal 1.   Comprehension of discipline specific knowledge

  • Demonstrate comprehension of accounting.
  • Demonstrate comprehension of finance.
  • Demonstrate comprehension of marketing.
  • Demonstrate comprehension of quantitative methods.
  • Demonstrate comprehension management (organizational behavior, human resource management, and operations management).
  • Demonstrate comprehension of economics.
  • Demonstrate comprehension of international and global business issues.
  • Demonstrate comprehension of legal and social issues.

Goal 2.   Understanding of ethical issues and ability to use ethics-based reasoning

  • Demonstrate the ability to understand and critique the merits of two opposing perspectives of an ethical issue.

Goal 3.   Effective oral and written communication skills

  • Prepare and deliver a coherent, professional presentation on a business issue.
  • Demonstrate the ability to write a clear, concise, and well-organized analysis of a business case, using correct grammar, composition, and spelling.

Goal 4.   Ability to work effectively within a group

  • Demonstrate ability to contribute substantively to the product of a group.
  • Demonstrate ability to work effectively in a group process.
  • Demonstrate ability to establish effective working relationships with group members and work to resolve any interpersonal conflicts.

Goal 5.   Ability to think critically

  • Demonstrate the ability to effectively use data to analyze a business issue.
  • Demonstrate the ability to apply an appropriate theory or model to a specific analysis.
  • Demonstrate the ability to synthesize data to arrive at reasoned conclusions.
  • Demonstrate the ability to suggest a solution to or improvement regarding the business issue in question.

Goal 6.   Ability to utilize business decision support and productivity tools

  • Demonstrate ability to utilize spreadsheet technology to enhance analysis and presentation of data related to a specific business issue.
  • Demonstrate use of computer-based productivity tools to enhance an oral presentation of a business issue.
  • Demonstrate ability to locate and use internet data sources.

Goal 7.   Understanding of the impact of diversity on organizations and the ability to work effectively in diverse groups.

  • Demonstrate the ability to recognize the distinctiveness of each person's experience and respect the individuality and dignity of each member.
  • Demonstrate the ability to work effectively with others regardless of the degree of diversity.
  • Demonstrate understanding of the various dimensions of diversity.